- With the Bang & Olufsen Beoplay EX Atelier Editions Lime Green, Bang & Olufsen wants to be able to offer the highest level of individuality.
“Bang & Olufsen wants to address customers on such a personal level with the new Bang & Olufsen Beoplay EX Atelier Editions, i.e. in-ear headphones that are now to be launched on the market in several very special design variants. The Bang & Olufsen Beoplay EX Atelier Editions Lime Green is the first of these.
More are to follow in the course of the next few months, according to the promise of the Danish company, which is thus pursuing a thoroughly exciting concept, namely to lure customers with particularly exquisite products.
Bang & Olufsen Beoplay EX Atelier Editions – made-to-order collection
The Bang & Olufsen Beoplay EX Atelier Editions are a collection made to order, namely the very fine Bang & Olufsen Beoplay EX true wireless in-ear headphones.
“More and more customers are looking for first-class craftsmanship and custom-made products. They don’t want a mass-produced product, but something unique and very personal. We are proud to be able to meet this demand with our Atelier Editions. These products are made exclusively to order, are highly limited and distinctly individual. They are all designed by our in-house team of specialists at the Bang & Olufsen Atelier.”Kristian Teär, CEO Bang & Olufsen
Bang & Olufsen Beoplay EX Atelier Editions Lime Green
The Bang & Olufsen Beoplay EX Atelier Editions in Lime Green, as we mentioned in the introduction, will be the first. In the course of the year, Bang & Olufsen plans to release further design variants, promising that each colour variant will be absolutely unique to reflect the approach of unique moments, tastes and styles.
Prices and availability
The new Bang & Olufsen Beoplay EX Atelier Editions Lime Green can now be pre-ordered directly from the manufacturer’s website and are expected to cost a very respectable € 699,- when available.
Getting to the point
Headphones are not classified as personal audio devices for nothing; no other consumer electronics device is selected according to such individual requirements as these, especially if headphones are also understood as lifestyle devices, as many consumers do. The fact that Bang & Olufsen is now offering the new Bang & Olufsen Beoplay EX Atelier Editions True Wireless In-ear headphones in particularly striking design variants, always in strictly limited quantities, and marketing them almost as exquisite fashion accessories, is an extremely clever step. The Bang & Olufsen Beoplay EX Atelier Editions Lime Green are the first, with numerous other design variants to follow.
|PRODUCT||BANG & OLUFSEN BEOPLAY EX ATELIER EDITIONS LIME GREEN|
|Brand||BANG & OLUFSEN|
|Manufacturer||Bang & Olufsen|
|Distribution||Bang & Olufsen|
|More about this manufacturer at HIFI BLOG|